American philosopher George Santayana (1863-1952) said, “Those who cannot remember the past are condemned to repeat it.” It’s for that reason (and not schadenfreude) that I want to recount my top 5 list of social media #fails from this year. Let’s take a stroll down memory lane and see what we can learn… #5 – Offensive […]
Blog posts about developing an effective inbound marketing strategy.
This morning I started up a new fitness program. I went “all in,” so to speak. Bought the DVDs. Did the fitness test. Recorded my weight and body fat percentage. Downloaded the mobile app. Added workouts to my calendar. There are very specific reasons why I did all of those things. The big picture reason […]
This is part of a new series titled “How I Work,” in which I’ll reveal the tools and practices I use on a regular basis. If you’re just getting started with inbound marketing, this will help you figure out “what” and “how.” If you’re an experienced inbound marketer, you might find a new tip or […]
People who know me understand that I’m not a particularly “mushy” person. I am an engineer, after all. I like numbers and statistics and computers and machines. They far easier to predict and master than humans. In today’s newsletter I wanted to talk about inbound marketing as a labor of love. This weekend in the […]
I attended Hubspot’s Inbound13 conference this past week. All I can say is, “Wow.” I’ve been going for four years and the growth in quantity and quality have both been staggering. I felt a bit like a pre-adolescent girl at a Big Time Rush concert, as some of my favorite marketing thinkers and doers were […]